Surviving in the Outback of Atlanta for chemical giant
Major, de rigeur HVAC industry trade show!
Atofina is the dominant player in the refrigerant game with their way cool product, ForaneTM, so they just wanted to establish their presence at this show with a no-sales-pressure, fun presentation.
The charmingly disheveled
Joey Perillo provides comic relief and Casual Friday work wear advice to
the incredulous straight man portrayed brilliantly by trade show genius,
Johnny DiDomenico!
Show goers made it a point
to stop by the enormously popular booth to have some laughs and easily
win a genuine replica of an adorable indigenous animal!
(noto bene: kangaroos are
not indigenous to Atlanta.....as far as we know).
The set designed and constructed
by those marvelous exhibit experts at
Impact Unlimited
under the ever watchful, omniscient
eye of the inimitable Joe Young.......